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BSA annual report 2010
Details
Completed in partnernship with the Boy Scouts of America's Illowa Council branch. In honor of the "100 Years of Scouting" campaign, the design of the annual report embodies a rough, antique look. The scrapbook-like layout also balances historical and modern imagery to emphasize the organization's transition into its second century. Also concentrated on creating a visually-complex layout to provide an engaging experience for readers. Distributed within 13 counties in Illinois and Iowa.
Detailed view: as images >> | as PDF >>
Specs
- Client project
- Illustrator, InDesign, & Photoshop
- Client photos, custom imagery, & stock art
- 8 pages, 5.5" x 4.25"; duplexed on 8.5" x 11" sheets & bound at the top
- Address panel / mailable piece
- Distributed primarily in print; also optimized as a PDF
